Regional Impact

Regional Impact

The mission of the San Diego Convention Center Corporation is to generate significant economic benefits for the greater San Diego region by hosting international and national conventions and trade shows in our world-class facility. Since opening in 1989, the Convention Center has contributed approximately $26.4 billion to the regional economy making it one of San Diego’s most important economic engines.

Category FY 2017
Regional Impact $1.14 billion
Total Tax Revenues $25.4 million
Estimated Contracted Hotel Room Nights 844,382
Total Events 149
Citywide Conventions & Trade Shows 66
Citywide Event Attendance 676,850
*Citywide events typically require overnight stays at multiple hotels  
Secondary Events 83
Secondary Event Attendance 222,063
*Secondary events typically require include local trade shows,
consumer shows, meetings, seminars, community events and beverage events
 
Total Attendance 898,913

What is regional impact?

Regional impact is the total value of an event to the local economy including direct and indirect spending.

Beginning in Fiscal Year 2015, the San Diego Convention Center Corporation started using a more conservative multiplier to estimate regional impact from events at the facility. The revised Economic and Fiscal Revenue Analysis of San Diego Visitors conducted by CIC Research yielded an output multiplier of 1.69 in order to more accurately reflect the regional impact from direct attendee spending. The new multiplier has also been adopted by the San Diego Tourism Authority allowing for a consistent approach across the visitor industry of San Diego.
 

 

Official Corporate Partners of the San Diego Convention Center Corporation: