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October 5, 2006

Convention Center President/CEO Receives Top Honors

Wallace Named Among Top Leaders in Convention and Tradeshow Industry

For the second time, Carol Wallace, President and CEO of the San Diego Convention Center Corporation, has been named to Tradeshow Week Magazine’s "Power Pack 100," honoring 100 of America's most influential leaders in the convention and tradeshow industry.  Ms. Wallace is just one of four public facility executives to make the list and is the only female executive honored that manages a public facility, and the only African-American.  Tradeshow Week Magazine is the most respected publication in the industry and included her on this prestigious list in 2002. 

"Our city is fortunate to have Carol Wallace at the helm of its world-class facility. She is an outstanding leader who is a credit to her industry and our great city," said San Diego Mayor Jerry Sanders.

As the first publicly managed convention center to be responsible for its own sales and marketing efforts, her leadership and innovative thinking garnered outstanding results for the City of San Diego.  On September 25, 2006, Tradeshow Week also named the San Diego Convention Center the "busiest facility" in the region; hosting more shows than San Francisco, Long Beach, Los Angeles, Seattle, San Jose and Portland. 

During the fiscal year ending June 30, 2006, the San Diego Convention Center booked a record-breaking 88 future conventions representing 1,066,297 hotel room nights.  This is the highest number of future events booked in a single year since the expansion opened in 2001.  The conventions are booked through 2020 and will attract a record number 632,160 out-of-town delegates.  More importantly, the future business translates into a projected $1.9 billion in regional economic impact and $40.6 million in tax revenues for the city. 

"Carol’s leadership, vision, integrity and expertise has helped make San Diego, and the San Diego Convention Center, a top destination for meetings and conventions and she continues to help shape the future of this industry," said Kevin Tilden, San Diego Convention Center Board Chair.

Ms. Wallace entered the convention industry in 1980 as an event coordinator at the Dallas Convention Center and rose through the ranks to become the facility's assistant general manager.  In 1989, she became executive director of the Colorado Convention Center which was then under construction.  She joined the construction team, developed a management program and hired the staff in preparation of the opening of this 960,000 sf facility in 1990.  In December of 1991, she came to San Diego and became president and CEO of the San Diego Convention Center Corporation in 1996.

Ms. Wallace currently serves on the board of directors of the International Association for Exhibition Management (IAEM). She is the past president of the International Association of Assembly Managers (IAAM), the world’s largest public assembly facility management association. In 2004, the Charles A. McElravy Award, the highest honor bestowed by IAAM, recognized Ms. Wallace for her exceptional leadership and extraordinary career-long accomplishments.  Her other professional affiliations include Professional Convention Management Association (PCMA), American Society of Association Executives (ASAE), and the International Convention Center Association (ICCA), International Association of Congress Centres (AIPC) and International Association for Exhibition Management (IAEM).




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